User blog comment:Ajrep1994/RWBY Volume 2/@comment-7370418-20140131010225/@comment-10390252-20140131100247

@Maki Kuronami,

From Grey's blog post, I got the impression that they are going to be drip-feeding us stuff about the production process and releasing bits of teaser art weekly until the release date.

To me, this means: "Guys, sorry this is starting later than we led you to think. We don't want you to feel let down, so we're trying to give you at least some content until the public premiere."